Saturday, March 10th
9:30-10:30AM Entertain or Fail: Brands As the New Publishers
9:30-10:30AM How to Be Yourself When Everyone Else Is Faking It
11:00-11:20AM Programming Social Applications
11:30-11:50AM Likeable Social Media
12:30-1:30PM How Brands Build Advocates By Anticipating Needs
2:00-3:00PM How to Read the World
3:30-4:30PM Decentralized Organizations: Do They Work?
5:00-6:00PM Enterprise Social Media: Five Emerging Trends
Sunday, March 11th
9:30-10:30AM The Connected Company: An Inventory of the Possible
9:30-10:30AM The State of Social Marketing
11:00-12:00PM Are We Killing Social with Social?
11:00-12:00PM How Brain Science Turns Browsers into Buyers
11:00-12:00PM Marketing’s Shift from Waterfall to Agile
5:30-5:45PM Creating Engagement: Brains, Games & Design