SXSW Interactive is finally here! We’ve identified just some of the best workshops, panel discussions and solo presentations going on this weekend to help you on your journey to becoming a Socially Engaged Enterprise. Have fun!

Saturday, March 10^th

9:30-10:30AM   Entertain or Fail: Brands As the New Publishers

9:30-10:30AM   How to Be Yourself When Everyone Else Is Faking It

11:00-11:20AM   Programming Social Applications

11:30-11:50AM   Likeable Social Media

12:30-1:30PM    How Brands Build Advocates By Anticipating Needs

2:00-3:00PM    How to Read the World

3:30-4:30PM    Decentralized Organizations: Do They Work?

5:00-6:00PM    Enterprise Social Media: Five Emerging Trends

 Sunday, March 11^th

9:30-10:30AM     The Connected Company: An Inventory of the Possible

9:30-10:30AM     The State of Social Marketing

11:00-12:00PM    Are We Killing Social with Social?

11:00-12:00PM    How Brain Science Turns Browsers into Buyers

11:00-12:00PM    Marketing’s Shift from Waterfall to Agile

5:30-5:45PM       Creating Engagement: Brains, Games & Design