Image of a man's hand stacking cubes in a pyramid structure.

Many senior executives are familiar with the Hay job evaluation system. More mid-level and junior executives should be, as well. 

Why? 

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PulsePoint Group
February 27, 2015
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These are the five articles from around the Internet that we found particularly interesting this week.

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We’re trying something a little new here on the PPG blog starting today with this very post. Like the headline says, it’s all about what we’re reading – the best stuff we’ve seen this week that relates to the work we do.

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Image showing a hand pointing at the SXSW Interactive logo

The 22nd annual SXSW Interactive Festival is just a month away and we’re already preparing for what looks to be a great five days of presentations and panels from today’s leaders and trend setters in emerging technology.

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Super Bowl and Social Media

We at PulsePoint Group have watched with bated breath the advertisements that appear in the Super Bowl each year. Six years ago we saw the first few socially integrated ads and decided to track those to document the transition to socially integrated marketing. 

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Illustration representing meditation

Perhaps some of you saw Anderson Cooper’s recent 60 Minutes piece on “mindfulness.”  According to Wikipedia, mindfulness is “the intentional, accepting and non-judgmental focus of one's attention on the emotions, thoughts and sensations occurring in the present moment.” 

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ICF International logo

ICF International has announced that it has closed on the acquisition of Minneapolis-based Olson, which is widely recognized for its innovative strategic advisory work and creativity, software-driven customer loyalty programs, award-winning marketing and communications work, and analytics-based marketing. 

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Millennials

Millennials, by and large, have received a bad rap in the work environment. You’ve heard the criticism.  They don’t work hard enough; they need constant coddling; they have the attention span of a gnat; they’re not loyal to their employers; and they’re just not willing to be patient and work their way up the proverbial ladder.

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Graphic representing the complex nature of communication

"The CMO's role is going to be more important next year than it is this year, and more important the year after that." 

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Graphic showing that a person can take one of many career paths

My column last month triggered the largest response I’ve had since I began writing for PR Week several years ago.

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