Posts Tagged ‘ Apps ’

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Points of View is our blog dedicated to exploring the critical corporate communications issues of the day through insights and videos of Fortune 500 business and communications execs, industry insiders and our team.

Renée Francese

The State of the iOS App Store


December 17th, 2010

App of the Day has broken down the current iOS app landscape. I was pleased to learn books beat out games as the top category for apps in Apple’s marketplace. However, I was not surprised to learn 85% of apps are for the iPhone. Check out some of the other interesting stats on Mashable:

The people over at App of the Day have crunched the numbers and, using data available from Apple and other sources, have broken down the iOS app landscape. They have also created an elegant infographic to visualize the data. Some of the results might surprise you.

“Using a variety of sources including Apple’s RSS feeds and search APIs, we put together a collection of data that we then analyzed to produce the infographic,” founder Jordan Satok explained to us.

According to App of the Day’s analysis, 67% of applications in the App Store are paid apps, and 50% of all apps (not just paid applications) cost less than $3.00. The vast majority of these apps are for the iPhone — a whopping 85% are iPhone-only, while another 8% are “universal” apps for iPad and iPhone

appstore-infographic-1

(more…)

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