Graphic showing that a person can take one of many career paths

My column last month triggered the largest response I’ve had since I began writing for PR Week several years ago.

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Get out of PR

Here’s a piece of career advice: get out of this business. 

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The Behavioral Traits of Great Chief Social Officers – or Social Maestros

Well-engineered social engagement strategies and executions yield exceptional perceived and measured economic returns for organizations, especially inside the Fortune 1000.  

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New York Times Front Page

The Jill Abramson story won’t quit. And, interestingly, communications effectiveness (or the lack thereof) is at the center of it.

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